New Center for Immersive Bullfighting Experiences

The first Bullfighting Immersive Experience Center (CEIT) will open its doors in the La Malagueta bullring in Malaga, standing out as a pioneering initiative that merges bullfighting tradition with cutting-edge technologies. This space will allow visitors to experience bullfighting from an innovative and educational perspective through virtual reality simulators, 3D projections and videomapping techniques. Thus, attendees will be able to experience a bullfight as if they were in the ring or explore historical moments of the bullfight from different angles. The tour inside the CEIT will take around an hour and a half and will use the three floors of the plaza. Visitors will be able to opt for different experiences depending on whether or not there are bullfighting events in progress, while multimedia exhibits, touch screens, and audio guides will offer interactive content on topics such as the history of bullfighting, its cultural impact, and the entire process of a bullfight. of bulls

In addition, the CEIT has been designed as an accessible space, adapted for people with visual and hearing disabilities, and will have specific signage and inclusive routes. This project, with an initial investment of more than 600,000 euros, aims not only to promote the tourist interest of Malaga, but also to preserve and educate about the bullfighting cultural heritage.